Blog

The Black Ink Team's Guide To Stock Market Indexes

by Black Ink Team

Investing: it's a numbers game. Here is an explanation for how stock market indexes get calculated, how they are used, and why investors are 'bullish' on them.

Why Blockchain Might Not Work

by Black Ink Team

In case you haven't heard, businesses are starting to think about implementing blockchain technology into their data warehousing systems. Here are a couple reasons why that might be a bad idea.

What Your Computer Says About You

by Ken Gibson

This is an informative article telling you about the various components inside a computer, what they each do, and how to choose the right ones to buy.

The EyeOn Suite

by Black Ink Team

Let's discuss our product.

Customers' Wants vs. Customers' Needs

by Black Ink Team

As a marketer, it is your job to convince customers what they want is not in fact what they need. This article will tell you about different technologies that can help you do just that.

Measuring Carrots: How Managers Can Use CRM to Assess Compensation/Performance Correlation

by Black Ink Team

A boost in salary, a higher commission rate, a few extra vacation days... which motivational tool should you deploy to get your salespeople to sell more? Here's how CRM can help you decide.

Pro's Quota: Minding Your P's And Q's With CRM

by Black Ink Team

Professional customers are dealers' bread and butter, so to speak, but keeping them is hard. Here's how CRM can help an organization manage its top accounts.

3D Modelling and its Effect on Machinery Manufacturing

by Black Ink Team

The cursor is mightier than the pen. In this article, we will explain the many ways in which machinery manufacturers can benefit from introducing 3D modelling into their design, production, and selling processes.

A Customer’s Journey: Professionals vs. Homeowners

by Black Ink Team

Throughout their lifetime, customers go through various phases which are marked by 'touch points' - instances of contact between them and your organization. Different type of customer, different phases. Here, we explain how dealers can track touch points and identify methods for anticipating phase changes.

Methods OEMs Can Use To Drive Product Registrations

by Black Ink Team

As a manufacturer, you want to know which of your customers bought which of your products (on a serial number level) because it lets you analyze customer behavior and dealer performance. Here are some tips for how you can get more of your customers to fill out product registrations.