Blog

How Advanced Sales Tools & Analytics Can Solve Dealer Network Issues

August 27th by Black Ink Team

Here's how having CRM grant you in-depth information about your dealers and your end users can help you optimize your distribution network.

Tips For Marine/OPE/Powersports Dealers Building A Social Media Presence

August 27th by Black Ink Team

Having success on social media doesn't just mean gaining lots of followers. Here are a few different ways in which dealers can utilize social media posts to improve their business.

Fleet Discount Programs: Charging Pros Less to Sell Them More

August 27th by Black Ink Team

Professionals replace equipment frequently, which is why manufacturers work hard to retain them as loyal end users. Here's one strategy they can use for doing so.

How Brick-and-Mortar Retailers Can Still Compete With Ecommerce

August 27th by Black Ink Team

It may seem inevitable that online retailers will completely take over business for independent, brick-and-mortar retailers but that is far from the case. Here's why.

Desktop, Mobile, and Web Apps, Oh My!

August 1st by Black Ink Team

How you get your work done is up to you – here’s an article explaining what the differences are between desktop, mobile, and web apps so that you can better choose which type of application software to use.

The Role of Independent Dealers in the Consumer Durable Goods Industry

August 1st by Black Ink Team

Want to know the fastest and most surefire way for manufacturers to gain a footing in local areas? Read this article to find out. (Hint: the answer is in the title.)

The Role of Independent Distributors in the Consumer Durable Goods Industry

August 1st by Black Ink Team

This article describes in detail how independent distributors for consumer durable goods add value to products and help manufacturers sell more effectively and gather more information.

May The Fourth Industrial Revolution Be With You

August 1st by Black Ink Team

Industry 4.0 changes are going to be necessary for manufacturers to implement if they want to stay competitive in today’s consumer durable goods marketplace. Here's what they are.”

How CRM Can Help You Improve Your Loyalty Programs

May 31st by Black Ink Team

Discounts, rebates, and other incentives are effective tools for increasing customer retention. Analyzing a CRM database can help you determine which loyalty programs you have implemented in the past were the most effective - and here's how.

How CRM Reduces the Need for Product Registration Incentives

May 31st by Black Ink Team

Manufacturers want their end consumers to register their products with them, because among other reasons it makes design issues more visible. The problem is, they have to offer incentives for filling them out, otherwise not many end consumers will. Here's how CRM can help reduce that problem.