Real Estate Drone Photography is Changing the Way People Buy Homes
by Black Ink Team
Beyond providing a far cheaper alternative to helicopters, planes, and satellites for obtaining aerial photography, drones equip realtors with the ability to sell homes faster and also exhibit them in some amazing new ways.
Change is going to arrive faster than you may be expecting. Case in point, the next time you go house-shopping you might not be climbing into the backseat of a real estate agent’s car - you might be putting on a VR headset instead. Some listing agencies today offer virtual tours of properties on their websites, which are produced in part using drones and complete with live personal assistants.
The technology is still in a nascent stage, but in a couple of years, producing a 3D model of an entire property might take as little as fifteen minutes, utilizing flying drones fitted with special cameras.
Don’t forget: flying drones are able to produce stunning 2D visuals, too. Having a still image that shows the whole property is convenient, and definitely makes a listing stand out, but some real estate agents know that and are already taking the next step and using their drones to shoot video. “Action” shots - recording as the drone swoops by or races up to the house - make their videos stand out, which is important when trying to find a potential buyer.
Real estate drone photography isn’t only going to go on up in the sky. Many companies today offer telepresence robots that stay down on the ground and let one person or multiple people “remote view” a building or a piece of land. What is the best way to show a home that is located out on an island, or somewhere else that is difficult to bring clients to? Placing a friendly robot in it, of course.
Drones are becoming cheaper and their capabilities are becoming more impressive, which is making many different industries interested in them. Drones have already changed the real estate industry, and they will continue to do so in the future. Pretty soon, real estate agents might never even have to physically go to the property that they are trying to sell, because drones will be there and ready to provide tours to clients for them. Furthermore, the combination of drones and video editing will allow listing agencies to quickly produce more amazing content showcasing their homes.
Innovation in the realty marketing sector is set to skyrocket. Are you ready for take-off?