Blog

For the OPE industry, put ‘Intelligent’ back into Business Intelligence

by Jeff Winsper

Corporations of all sizes spend a significant amount of money on Business Intelligence software (BI).  The business intelligence category is nearly $20B annually, according to Gartner Group industry analysts. And it seems there is plenty of tail wind to this sector for the foreseeable future. 

Siloes of data are slowing down growth in the OPE industry

by Jeff Winsper

It is not uncommon that any organization, or industry in general is challenged to integrate customer data.  It is especially more apparent with the OPE (Outdoor Power Equipment) industry due to the independently owned dealer network on “Main street.”

Customer success with the analytical outdoor power equipment platform

by Dennis Dow

A lizard would make a terrible paperweight. Placing one on a stack of notes with the intent of it staying put and weighing them down would immediately yield disappointment. Conversely, a rock would make a terrible lizard. 

How can independent dealers compete with Big Box analytics?

by Dennis Dow

We’ve all heard the story of David and Goliath. Some of us have defined careers by the notion that courage and perseverance can allow us to perform feats that appear beyond our reach. The story teaches us that, for lack of a better term, all we need is a purpose, finely-honed expertise, and the courage to act and we can compete with far bigger entities on their playing field.

For Independence day, Black Ink’s ‘Ode to Independents’

by Dennis Dow

Independence day brings family, friends, and neighbors together for some fireworks, grilling, and celebration of our nation’s birthday. With the whole town donning red, white, and blue, we observe the notion of independence as the virtue of those who are bold enough to embark upon their own new path, one where they are free to make their own choices.