About Us

Black Ink Technologies: Boston, MA
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What is Black Ink

About us
Who we are
Black Ink is exclusively designed for premier equipment manufacturers, distributors, territory managers, and independent dealers to deliver more advanced consumer and professional customer insights. It reveals your surest path to higher performance and more profitable growth by uniquely analyzing both 3rd party and company product sales data to provide the underlying truth about your customer, market, competitors, and dealers. We help you easily target and action on your best opportunities and find more of your highest-valued customers. Black Ink gives you the ability to track relationships with independent retailers and end-users, and customize your marketing and reach-out campaigns to put the right product in the hands of the right customer at the right time.

Who is Black Ink

Jeff Winsper
President

Jeff offers more than 20 years of leadership experience in marketing, serving companies ranging from Fortune 500 to start ups. His deep experience generated the insight that companies – in particular mid-sized enterprises – are lacking the foundation of proper big data analytics to measure marketing’s performance. Prior to launching Black Ink, Jeff founded marketing agency Winsper, part of Worldwide Partners, with 137 offices in 54 countries. Previously, he was EVP at Mullen, one of the nation’s top brand agencies. And prior to that, he co-founded the agency that became Leo Burnett/Boston, New England’s largest business-to-business agency with annual billings of $260 million.

Dmitry Bochkov
VP of Engineering

Dmitry is responsible for research and development of the Black Ink data platform and analytical algorithms, as well as operations of the Black Ink cloud infrastructure.
Dmitry has twenty years of experience in analytical data processing and technical leadership in enterprise software. Prior to joining Black Ink, he led software development at Pilot Software (acquired by SAP), Vertica (acquired by HP), Endeca (acquired by Oracle), and most recently DataGravity. He is a graduate of Moscow State University with degrees in Applied Mathematics and Computer Science.
In his approach to business Dmitry follows his vision of unity of data, algorithms, and visualization. He also believes that proper communication brings success in execution of any complex initiative.
Dmitry lives with his family and pets in New Hampshire. He is an active volunteer with the Boy Scouts of America. In his free time, he enjoys reading, cooking, and tying flies for the next fishing excursion.

Denny Dow
Customer Success Manager

Denny helps our clients gain the best insights from our offerings to be successful. He is a liaison for the users, making sure their needs and suggestions are taken into account with every update and progression of our platforms. By learning both the technological processes and what’s important to the user’s day-to-day goals, Denny works to establish himself as a trusted voice for clients from initial conversations through on-boarding and continually through subsequent releases.
Denny hails from a small Massachusetts town and his education background gives him a strong footing in regional economics. His career in operations, strategy, and customer relations for both large financial technology businesses and manufacturers selling through independent dealers has given Denny a unique viewpoint into the part small businesses play in the greater economic landscape, and what it takes to get the job done. He has recently begun to learn to surf, though at this point he has spent more time under the waves than on them.